Guide on How to Change the Order of Products on Shopify

You can change product order within any Shopify collection. Navigate to a collection and find the “Products” section. From the sort dropdown menu, select the “Manually” option. You can then click and drag products into your desired sequence. Shopify also offers automatic sorting by price, date, or best-selling status.

So you want to change the product order on your Shopify collection. It’s easy. Just go to a collection, find the “Products” part, and in the sort menu, pick “Manually.” Then you can just drag stuff around. Shopify can also do it for you, like sorting by price or what’s selling best.

The Big Deal About Product Order

Look, the way you arrange products on your Shopify store isn’t just tidying up. It’s a massive part of your sales strategy. Seriously. It’s not just about aesthetics. The order of your products directly messes with how customers see your brand, what they find, and, most importantly, what they end up buying. If you get this right, you can guide them, show off your best stuff, and really boost sales. Not bothering to optimize this is just leaving money on the table.

While a nice looking layout is good, the real job of your product order is to make you money. The sequence of products is basically a little psychological trick, a silent salesperson that works 24/7, pushing customers toward certain decisions and bumping up your conversion rates and average order value.

The stuff they see first, “above the fold,” sets the whole tone. Is this a fancy boutique? A bargain bin? The latest trends? You decide that with the first few products you show. You have to make that first glance match your brand. Every store also has its “hero” products, right? The things with huge margins or the new arrivals you’re hyped about. Manually dragging those right to the top of a collection page means everyone sees them first, before they get bored and click away.

And let’s be honest, you want to make shopping easy. A logical order just feels better for the customer. Sorting by best-sellers shows them what’s popular (social proof!), or sorting by price helps the bargain hunters. It just reduces friction. It stops people from getting annoyed and leaving. A really well-curated order can even tell a story, grouping things that go together to try and get a bigger sale. It’s not a grid of products anymore, it’s a guided tour.

How The Shopify System Works (Basically)

Shopify gives you two main ways to control your product order: doing it yourself (manual) or letting the machine do it (automated). Figuring out which to use and when is the whole game. You can change it all from your admin dashboard.

Manual vs. Auto: Picking Your Weapon

So which way is better? Neither. It totally depends on your goals for that specific collection. How many products are in it? How much time do you actually have to mess with this stuff? They’re just different tools for different jobs.

Manual sorting is you, with your hands on the wheel. You get to drag and drop everything into a perfect, specific order. This is what you want for telling a story, pushing specific sale items, or building those “shop the look” pages where the order is absolutely critical. It’s all about control.

Automated sorting, on the other hand, is for when you just can’t be bothered to do it manually, especially with huge collections. You just set a rule—like best-selling, or price—and Shopify does the rest. It keeps things optimized without you having to check in all the time. It’s incredibly efficient.

All the Automated Options

Shopify has a few of these auto-sorts, and they’re all for different kinds of customers.

• Best-Selling for Social Proof: This one is probably the most powerful. It just puts your most popular products at the top based on all-time sales. New customers see what other people love and instantly trust it more. It’s a no-brainer for boosting conversions.
• Product Price (High-Low & Low-High): This is for targeting wallets. “Low to High” is great for grabbing customers who are looking for a deal. “High to Low” does the opposite—it makes your store feel more high-end and can actually increase the average order value by showing off the expensive stuff first.
• By Date for New Stuff: “Newest to Oldest” keeps your store from feeling stale. It’s perfect for fashion or any brand that’s constantly dropping new things. It gets your loyal, repeat customers to see what’s new right away.
• Alphabetical (A-Z): This one is… functional. I mean, it’s not going to drive sales, but if you have a store where people know the exact name of what they’re looking for (like a B2B parts catalog or something), it’s a predictable way for them to browse.

How This Stuff Actually Affects People and Sales

The arrangement of products isn’t trivial; it’s a huge factor in the customer experience and your conversion rates. Every little change can either make buying from you a breeze or a frustrating mess that makes people leave. The right order sells more stuff. Period. It affects how many items people look at and what they finally decide to spend.

Think about the impact.

• If you do it Manually, you’re creating a guided story, which is great for your brand and for pushing high-margin items.
• When you sort by Best Selling, you’re just using raw data and social proof to build trust, which almost always bumps up the overall conversion rate.
• Sorting by Price: Low to High might get you more total sales, but it could lower your average order value (AOV).
• On the flip side, Price: High to Low can boost your AOV and make the whole collection feel more premium.
• Newest to Oldest is all about getting repeat customers excited.
• And A-Z… well, it’s mostly for organization, not persuasion.

Your product order is also an amazing tool for sales and promotions. Got a bunch of stuff on discount? Don’t hide it! Manually drag all those items to the top of the collection to create urgency and make the deals impossible to miss.

OK, Here’s How To Actually Do It: Step-by-Step

Changing the order is easy once you know where to click. Don’t overthink it.

Changing the Order Manually (The Drag-and-Drop Method)

This is for when you want to be in complete control. Great for small collections or when you need to spotlight something specific.

1. First, log into your Shopify admin. Duh.
2. On the left, find and click “Products,” then click “Collections.”
3. Find the collection you want to mess with and click its name.
4. Scroll down to the “Products” section. You’ll see a dropdown menu for sorting.
5. Click that dropdown and choose “Manually.”
6. Now you can just grab the little six-dot icon next to any product and drag it where you want it to go. It saves automatically as you go, which is nice.

Setting up an Automated Sort (The “Set It and Forget It” Method)

This is way more efficient for big collections.

1. Navigate to the same collection page as before (“Products” -> “Collections” -> your collection).
2. Find the same “Products” section and the same sort dropdown menu.
3. But this time, instead of “Manually,” pick one of the other options, like “Best selling” or “Price: Low to High.”
4. The system will immediately re-sort the products for you in the background.
5. IMPORTANT: Unlike the manual sort, this does NOT save automatically. You have to scroll up and hit the “Save” button to make it live. Don’t forget this step!

Typical Quesions

These are common questions we get.